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Word Count: 500
Advertisements that are featured in magazines feature both products and people These ads can further be divided into the categories of glamorous products like perfumes and clothing and nonglamorous products such as antacids and cleansers In order for the advertisement to work effectively the product must be directed at the correct audience Therefore each of these products had patterns as to the type of product being sold and the attractiveness of the people used in the ad of the product One advertisement was for Calvin Kleins One a scent for men and women This advertisement contained many attractive males and females The males were naked and their genitals were covered by a bottle of One They had perfectly chiseled bodies that glistened in the light Each was posing as to accentuate a specific part of their body The females were scantily dressed as well A black satin cloth that was waving in the wind was the sole thing that covered the women The lighting reflected off of each of their lips The aura of the ad was very sexual and sensuous An advertisement for the clothing store The Gap contained a highly attractive female She had shoulder length hair blond hair and light blue eyes She was sitting down with her legs crossed dressed in a tight white shirt and a tight pair of blue jeans Her smile was ear to ear and pearly white In this ad the female was portrayed as the ideal beautiful woman with blond hair blue eyes and a slender body These two advertisements are advertisements for glamorous items In each of the advertisements attractive people are used to try to sell the product It is a tactic of self-fulfilling prophecy that is people look at the ads and believe that they too can be that beautiful person in the ad An advertisement for Maalox antacid contained an elderly man The page was divided in half with
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