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Bluetooth History Why does Bluetooth have the most industry buzz You have to appreciate the history of Bluetooth said David McCall senior applications engineer at chipmaker Cambridge Silicon Radio CSR in the UK The first thing about Bluetooth that the people at Ericsson talked about nearly five years ago was a marketing document They saw the global market for a low-power short range wireless LAN solution and Bluetooths technical documents grew from that marketing document This is reflected in the applications included in the 13 Bluetooth profiles mostly for PC-centric devices Ericsson quickly decided not to keep Bluetooth to themselves and not to charge a license fee he continued because they recognized from the start that having a large slice of a small pie was not as good as having a reasonable piece of a large pie thats growing Cahners In-Stat estimates there will be about 15 billion Bluetooth devices in the world by 2004 Already in the marketplace are 128 Bluetooth-qualified consumer electronics products with Bluetooth chipsets -- laptops PDAs printers cellphones headsets mp3 players and other devices Signaling Bluetooths reach into cable Scientific-Atlanta agreed to support a Bluetooth PCMCIA smartcard with a slot in the advanced Explorer digital set-top boxes If you look at Bluetooth development from the viewpoint of cable manufacturers said Joyce Putscher director of consumer and converging markets and technology research for Cahners In-Stat Group the one prevailing interface is Ethernet Cable modems have Ethernet ports All you need do is extend that into the cable set top box so you can access a home network from the modem or the box One of the features that makes Bluetooth technology attractive to a number of companies is that it is designed to be very low cost said wireless analyst Navin Sabharwal VP of residential and networking technologies at Allied Business Intelligence When Bluetooth version 11 is finalized this year its capabilities will become more robust but cable applications
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