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Word Count: 1,180
Presentation Skills Everyone knows the value of being able to communicate for a team project or the positive results of a well-written proposal But in the area of Public Relations you also need to be able to give an effective professional presentation and in order to conquer this there are several things you should keep in mind First you must know what the purpose of your presentation is Then you must realize what the point or points are that you wish to make Your entire presentation should support these points When preparing for your presentation there are three things you must know inside and out yourself your subject and your audience Knowing your subject is a given you can only speak if you know what you are talking about Only speak if you have something to say a point of view or something that your audience wants or needs to hear To know you audience might amount to a little more work and you must construct your presentation to fit them One of the most common mistakes that people make when presenting is that they deliver a speech Although it may be common it is not a good mistake to make Instead talk to people and respect your audience Dont speak at them speak to them Nothing bores an audience more than a presenter who is simply reading words from a prepared speech Stick with concepts and keep main points clear Remember that many points that you might find interesting might either be boring or unrelated to your audience Be selective in your presentation and speak with passion This comes easier to some people than to others but if you dont care about a subject neither will your audience Passion is the number one quality that separates speeches from the convincing and informative presentations that audiences remember Speak from knowledge authority and conviction Your position at the center of attention already gives you
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