scroll to top
Stuck on your essay?
Get ideas from this essay and see how your work stacks up
Word Count: 766
This essay is an analysis of an advertisment as it relates to a fairy tale It has been rewritten three times the final grade was an A Many advertisements use codes to convey a fairy tale to consumers usually resulting in a happy ending This occurs at the expense of the price and means being set aside Most advertisements rely heavily on visual props and sometimes on text to convey their meaning These codes are open to many interpretations This ad is no exception It uses the visual code on many different levels and the text is there mainly for explanatory purposes These codes all have references to the story-line of Magic two sorcerers using spells to fight each other over imaginary regions of land The advertisement tries unsuccessfully to convey a happy ending like in a fairy tale to the consumer while sacrificing price and means The code of spatial order is used to show the reader advancements in periods of time These advancements can be seen as one looks at the ad from the lower-left corner in a clockwise circle The first object one would see is a skull from a Woolly Mammoth which is symbolic of prehistoric times The next object a computer stands out because it does not fit the pattern of chronological order Wizards of the Coast and Microprose the advertisers use this purposely by drawing attention to the computer and consequently the computer game The computer falls into another pattern This pattern goes in the same order clock-wise but alternates between Magic the game and something pertaining to the background of the game The next objects are tarot cards and a spell book both of which follow the patterns These objects along with the mood of the entire ad being dark may be interpreted by the consumer to mean death or the devil This is based on cultural beliefs and rituals Most people believe angels
@Kibin is a lifesaver for my essay right now!!
- Sandra Slivka, student @ UC Berkeley
Wow, this is the best essay help I've ever received!
- Camvu Pham, student @ U of M
If I'd known about @Kibin in college, I would have gotten much more sleep
- Jen Soust, alumni @ UCLA