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Word Count: 280
In order to solve the issues mentioned above and remain competitive among the PC retail industry CompUSA needs to reevaluate its current standing and reposition itself to stand among the top retailers of computer and computer related products Recently CompUSA has made considerable attempts to solve some of their problems with programs like The Forth Quarter Incentives In order to make these changes the company engaged in a certain degree of risk and took on some calculated investments The bottom line is CompUSA needs to focus on sales and increase their revenues Sales cures all addressed Mark Cuban at Peter Lowes Success Seminar This statement pretty much sums up what being in business is about In order for a business to be profitable and remain profitable the corporation must have enough income to cover its expenses and then some for profits and so must CompUSAFirst CompUSA needs to re-identify their direct and indirect competition They need to observe the market trends and the direction their competition is taking Again CompUSA currently carries strictly computer and computer related products Their prices are relative higher than their more popular competitors and their product line is far diverse which is one of their strengths in the PC retail industry There is no other high volume retail store that carries exclusively computer and computer related products including soft and hardware making CompUSA one of a kind But what else is CompUSAs competitive advantage Not much which makes every other retailer of PCs a primary competitor Therefore we now must analyze all their competition including SAMs Best Buy Office Max Dell Gateway Office Depot etc all retailers who carry computer and computer related products
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