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Edwin Land and George Wheelwright III founded Polaroid Corporation in 1936 The interlocking rings of Polaroid filters have been the emblems of the Polaroid Corporation for over sixty years Edwin H Land first demonstrated one-step photography at a meeting of the Optical Society of America on February 21 1947 Following that the first one-step camera with color film was invented in 1963 Since then the company has come a long way In 1998 the Polaroid Corporation expanded distribution to over 150 countries worldwide They are currently manufacturing in China India Mexico Netherlands and Scotland Today Polaroid has thirty-five marketing and manufacturing subsidiaries all over the worldPolaroid offers a variety of audio and visual products Some of these products include digital cameras projectors film digital photo printers scanners and software But the product that made Polaroid into the worldwide corporation it is today is the handheld instant camera The Business Edition was Polaroids strategy for product development First introduced in the seventies the Business Edition model was a new product in an existing market Accepted immediately into the homes of thousands of Americans this product dominated the camera industry for almost a decade The hand held instant camera is the all-time best selling product for Polaroid The appeal of the product was both the convenience and the simplicity of its use Then inexplicably the instant camera disappeared in the 1990s The Business Edition 600 is the workhorse for the Polaroid line of cameras The cameras faster shutter speed as well as its built-in close-up lens and built-in strobe made it the most appealing of the line of instant cameras In addition Polaroid offers more high-end advanced instant cameras such as the Spectra SpectraPro and the Polaroid 680 However these models are more expensive and do not necessarily offer the simplicity of use that the Business Edition and Polaroid One-Step Express posses The Polaroid One-Step Express is basically the Business Edition of the ninetys This camera offers
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