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For years David Fincher has directed some of the most stylish and creative thrillers in American movies His works include Aliens 3 Seven The Game and Fight Club Each of these films has been not only pleasing and fun to watch but each has commented on society making the viewers think outside the normal and analyze their world Fight Club is no exception it is a multi-layered film with many subplots and themes but primarily it is a surrealistic description of the status of the American male at the end of the 20th century David Flinchers movie Fight Club shows how consumerism has caused the emasculation of the modern male and tells a tale of liberation from a corporate controlled society In the movie Tyler Durden Brad Pitt comments on the new way of life We are products of lifestyle obsession Murder crime poverty do not concern me What concerns me are celebrity magazines television with five hundred cannels and a designer name on my underwear The film Fight Club shows the consumer culture in which the 20th century male lives in and how it is a deconstruction of individuality The film gives many examples of this the main character of the film Ed Norton asks while looking through an IKEA catalog What kind of plates define me as a person Hes not asking what personal characteristics and attributes define him but what possession most accurately does Also Ed Nortons character has no name he is only referred to as the 90s everyman the IKEA man The film shows the extensive emphases the consumer-based culture of the 20th century has on individualism and values associated with being a man Corporations have replaced personal qualities with corporate logos The modern male cannot be anything unless he has certain products in his possession No longer does one own things his things own him The contemporary male is a slave of the IKEA nesting instinct The main
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