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A Marketing Plan and SWOT Analysis of a Proposed Day Spa

This is a marketing plan for Endeering Day Spa. Endeering Day Spa is a business that Matt and Heather Deering will run. The author of this plan included an Executive Summary, a Market Summary, a Marketing Mix, Target Market, Keys to Success, and a SWOT Analysis.
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This essay received a B by one of Kibin's paper graders. Click here to see what was done well and what needs improvement.

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This essay received a B by one of Kibin's paper graders. Click here to see what was done well and what needs improvement.

More essays like this:

summary
Not sure what I'd do without @Kibin
- Alfredo Alvarez, student @ Miami University
Exactly what I needed.
- Jenna Kraig, student @ UCLA
Wow. Most helpful essay resource ever!
- Chris Stochs, student @ UC Berkeley

View other essays like this one:

Jenn's feedback:

"Your marketing plan is very well-written. You have written in-depth content. The formatting of your paper is also exceptional, which was challenging to accomplish with a document like this. Neat formatting is essential for reading comprehension and the cohesiveness of writing. You also have a decent handle on writing conventions. There are several places throughout the document where you could improve grammar, punctuation, and sentence structure. The only reason I removed a point from the focus/purpose category of the grading is that the purpose of the paper would be more evident if you included an introduction. Creating an opening that aligns with the body of your essay and conclusion shows the reader that you remain focused on your purpose throughout your writing."

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