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Word Count: 413
Pick any decadethe stereotypes of a strong young man leading his demurewinsome lady through any situation that comes across their paths Except for theDolceGabbana advertising campaigns the stereotype being promoted is of this youngman and lady who are full of style full of crass and have their youth ahead of themThe body language shows a cocky man leading the damsel in distress yet this damselis wearing five-inch stiletto shoes black worn-in leather pants with a top that leaveslittle to imagine Her blond hair is cascading in her face one hand holding her mansthe other might be a gesture used to prove a point The young man is looking off intothe distance with a daydreaming look or possibly casting his eye elsewhereFunyoung sexyfull of piss and vinegarDolceGabbana is revered by the hip Hollywood crowdmovie stars rock starsand the young occasional socialite Young wanna-bes look up to these people and tryto copy their personas as much as possible This adulteration has lead to an image thatDolceGabanna promotes in their advertising campaigns Sexy Wild YoungMoneyed A lot of free time to smell the roses The young man in the ad campaignsproudly wears tee-shirts declaring Charming and in another I Sell Sex The womanis wearing clothes that emphasize her sexuality her free-spiritness and a daringpersona Together these two promote an overwhelming sense of sexuality These adspromote a sense of be good be bad be yourself To reject what standards societyhave set in terms of appropriate attire and behavior to forget that any morale standardsexist Essentially the messages promoted in these ads are against standards set bySex freedom and rock and roll which is being emphasized in the DolceGabbanaadvertising campaigns adds insult to injury to certain members of the masses whoseethical standards do not mesh well with the images promoted by DolceGabbana DolceGabbanas ads tell the story of people letting go of their inhibitions of livinglife to the fullest and of pleasing yourself first and then possibly think of someone
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