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Colgate was founded in the United States in 1806 and for the first 100 years its business focus was only there However in the very early 1900s the Company began a very aggressive expansion program that led to the establishment of Colgate operations throughout the world Today Colgate-Palmolive is a 9 billion company marketing its products in over 200 countries and territories under such internationally recognized brand names as Colgate Palmolive Ajax Fab and Mennen as well as Hills Science Diet and Hills Prescription Diet Colgate Total is considered the greatest evolution in toothpaste since the introduction of fluoride This highly effective formula containing fluoride and the antimicrobial ingredient Triclosan has been demonstrated clinically to help prevent gingivitis plaque cavities and tartar And its unique patented formula containing the co-polymer Gantrez continues to be active between brushings It continues to work fighting plaque gingivitis tartar and cavities after you stop brushing even if you eat or drink No other toothpaste manufactured in the US contains Triclosan or has been cleared to make claims for gingivitis and plaque reduction Since the announcement of the FDA clearance of Colgate Total on July 14 1997 retailers have expressed unprecedented enthusiasm and interest Dr Sigmund S Socransky Associate Professor of Oral Biology Harvard School of Dental Medicine and Senior Member of the Staff and Head Departments of Microbiology and Periodontology Forsyth Dental Center said Colgate Total represents one of the most remarkable oral therapeutic achievements in the last 20 years Colgate Total will benefit the oral health of all users The most common non-contagious diseases are periodontal diseases such as gingivitis In fact 63 of Americans suffer from gingivitis As the only toothpaste with this formula Colgate Total will help Americans take greater care of their teeth and gums than ever before and will help younger people prevent these dental problems Since Colgate Total was introduced internationally in 1992 over half a billion tubes have been purchased by millions
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