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Culpable Companies The tobacco industry commented that a recent rise in tobacco consumption in Greece was basically due to advertising Non-smokers Movement in Australia 2000 Tobacco companies spend billions of dollars each year in various ways of advertising But there are other forms of advertising Movies show teens smoking and even have hidden advertisements themselves In 1988 350000 was paid so that Marlboro cigarettes would appear in the new James Bond movie Licensed to Kill Non-smokers Movement in Australia 2000 It seems as though all cigarette advertising is aimed towards teens Minors are targeted with numerous kinds of merchandise They know attracting kids is a wise investment and are punctilious with their money For example RJ Reynolds is company that makes Nabisco cookies and cereals RJ Reynolds is also the company that makes Camel cigarettes McCuen 1997 They make cereals and snacks appealing to children Do you not think they can make cigarettes or related articles appealing It is said that 50 of teens who smoke own tobacco gear Non-Smokers Movement Sporting events are also places where tobacco companies try wheedle teens into smoking Laws now ban the showing of Tobacco Company commercials Even though tobacco commercials are banned they find hiatuses and continue to show up on television For example tobacco companies now sponsor races and put logos on cars McCuen 1997 The two cigarette companies Winston and Camel had been losing sales since the mid 1960s When the Marlboro Man ad campaign which was considered the most successful ad campaign in the history of advertising featured men in cowboy hats boots and chaps sales among young people surged McCuen 1997 But because tobacco ads are expurgated the Marlboro Man is almost out of reach for teenagers Joe Camel was a very publicized character contrived by the company RJ Reynolds Dressed up in a black leather jacket blue jeans sunglasses he was used to cajole kids into smoking often with a
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