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Communication remains Gods great gift to humanity without which we cannot be truly human reflecting Gods image Caaberal 1993 44 Freedom of speech is a right of individuals as they possess their own free will Because of their free will individuals have expressed their thoughts desires and aspirations through the mass media Communicating freely with other affirms the dignity and worth of each and every member of society Freedom of expression is essential in the attainment and advancement of knowledge Communication brings forth various ideas and information People today are better informed and more enlightened thanks to thriving press freedom and expanding mass media here and in many parts of the world All points of view are represented in the marketplace of ideas and society benefits from debate about their worth Monkey see monkey do has become a well-known saying in todays society In addition this is how media influences society as it leaves a large impact on the individuals Media has been considered by Ciony C Gonzales as the most dominant art form 1984 9 as it has an innate power to engage and affect the total person It leaves a compelling and lasting impact on both the conscious and subconscious Gonzales 1984 9 Though media informs and educates it also corrupts and exploits leading it to contribute to the moral degradation of society Medias role in society is to inform educate and entertain It tells the truth and provides positive stimulation that can build up images and reputations the right way Grantoza 1993 31 It can also be a tribunal of justice Reuter 1993 np Therefore media has contributed greatly in ways that both enlighten and enrich society but in other ways have deteriorated and perplexed it It is not a surprise to learn then that media is the most powerful source of information and nothing else in todays world influences public perception as heavily Media in the Philippinesis simply a reflection
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