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The Malcolm Baldrige Award is the highest most recognized quality award in the United States of America In 1987 the US Congress established the Malcolm Baldrige award program to recognize US organizations for their achievements in the quality and performance excellence as a competitive edge Its recipients that are well known are held on a plateau over other companies competing for the same market share Not only does it recognize excelled companies for their excellent commitments it also is used as a selling point This can be evident if you look at the recipients profits from one year to the next Later on you will see how Motorola the very first recipient was changed by the awarding of the Baldrige to them and what the award did for the company The US Congress saw a need for American companies to focus on quality and what is stood for In the early and mid-1980s many industry and government leaders saw that a renewed emphasis on quality was no longer an option for American companies which were falling behind in the global economy However many American companies didnt feel that quality was important or that it wouldnt take them anywhere well they were wrong The Baldrige Award stood as a standard of excellence that would help US organizations achieve world-class quality programs and products Now in 1999 not only can US companies partake in the Award process so can education and health care providers as well The criteria for the Baldrige Award which has changed over the years has played a major role in achieving the goals established Congress The standards set is recognized not only nation wide but universally as the standards for performance excellence Two major criteria which the Malcolm Baldrige Award whats companies to focus on are delivering ever improving value to customers and improving overall performance in the organization Who are the companies who have won the Malcolm Baldrige Award Well
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