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General QuestionsHow will Jonas measure its social impact How will it vet the nonprofits it relies on to provide clean water solutions What do you think is the best way to provide the world with clean water How do you keep the customer engaged past the initial buy and lookup nonprofit experienceIf the umbrellas are high quality they could be in use for years How do you generate repeat customers How do you keep customers continually giving to your causeDevils Advocate question Wouldnt the world be a better place if people bought a 5 umbrella and gave 20 to a water focused nonprofit of their choice What is protectable about this idea So if a competitor wanted to do the same thing with more marketing why would you still come out on topA Few Thoughts and IdeasI agree with you that clean water is a huge issue and something we should place great priority on 3 years in Africa mostly at the village level 1 year in Asian have crafted my perceptions Being able to share your vision on how to provide the world with clean water would help people to connect with your cause and make it less theoreticalIve worked with quite a few NGOs and a few Governments in some of your target locations I dont personally think that they partner well with groups who just show up with a check Theyre very willing to show you anything in order to get your money and youre typically not involved enough to really understand whether or not their having an impact I think partnership models where theyre giving you something back work betterThink about how to innovate further to make this idea truly unique Right now the umbrella sounds nice but its not inherently driving value in the clean water space You could replace it with another
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