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Social media websites are constantly evolving as users think of new and innovative ways to utilize the sites capabilities While each site is created with a specific purpose in mind it may undergo transformations as users discover alternative ways to use the site beyond its original intention Take twitter for example The idea of using hash tags to filter through trending information is not an official Twitter function Users began hash tagging key words and phrases in order to view similar tweets and better categorize information Even public services have embraced Twitter by sending out important community information that otherwise may be missed if broadcast on TV or on the radio For example The Los Angeles Fire Department posts fire alerts and other community updates and uses the site as a location awareness service When Facebook was first launched as a networking site in 2004 its objective was to connect college students with others in their networks and make new friends Now the site has thousands of applications for helping users buy and sell items Facebook Marketplace fund causes Facebook Causes and create profiles for companies and bands Professors even use Facebook for continued learning outside of the classroom By creating a Facebook Group for the class students can post content related to class catch up with work if they miss class and post photos from class trips Last May parts of Times Square in New York were evacuated due to a potential bomb scare The Wall Street Journal checked into Foursquare and notified users what was happening Using the site as a disaster management medium is one way in which the Foursquare community has embraced the sites ability to notify others of surrounding event s Social media sites are created with the intention of meeting the needs and wants of the online community While the
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