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Ben Jerrys Ice Cream Essay Examples

355 total results
The Pattern of Growth and Sales of Ben & Jerry Company Between 1990 and 1993
Ben & Jerry¡¦s was experiencing a steady growth within their sales figures from 1990 to 1993. However, In March 1994, Cost of Sales increased approximately $9.6 million or 9.5% over the same period in 1993, and the overall gross profit as a percentage of net sales decreased from 28.6% in 1993 to 26.2% in 1994. This loss...
2,717 words
6 pages
Recommended Strategy for Extending Ice Cream Business to Minority Population
Executive Summary The ice cream market in the United States is continuously expanding and changing. The magnitude of ice cream marketers varies tremendously, ranging from the small family-owned ice cream parlors to the large manufacturers of ice cream that is sold in grocery stores. Despite the variance of distribution met...
3,110 words
7 pages
An Overview of Major Player in the Ice-Cream Products Globally
Ice-Fili (АЙС-ОёР?Р›Р?)You cannot defeat a nation that enjoys ice cream at minus 40 Celsius.— Winston ChurchillTo survive in Russia’s ice cream industry during the 11 years since the collapse of the formerSoviet Union was no small feat (see Exhibits 1 and 2). To be successful in these turbulent...
7,469 words
17 pages
Problem Analysis of the Marketing Management of Ben and Jerry's Icecream
Problem StatementBen and Jerry’s started their ice cream business in 1978 as a single parlor in Vermont but by 2000 had emerged as a socially conscious, super-premium ice-cream industry leader. Despite strong financial performance in the past, by 2000 the company’s market performance is struggling but their busi...
984 words
2 pages
A Report on Ben and Jerry's Homemade Holdings Inc.
Ben & Jerry's Ben & Jerry's seem like an interesting company to do a report on and/or even work for. To start I would like to say that I am not that crazy about their ice cream. I have always been a Haagen-Dazs nut but, after reading up on all the favorable things that Ben & Jerry's have done and are doing for t...
609 words
1 page
A Comparison of Competitors and Competitive Rivalry
Ben and Jerry’s Competitors and Competitive Rivalry In the market of premium ice cream Ben and Jerry's have a strong rival. Haagen Dazs is currently the main competitor in the concentrated market place for super premium ice cream. Substitutes, however, are available. There are other ice creams not in the super premium cat...
495 words
1 page
Ice Cream Supreme
On a beautiful, sunny day in July, before me on the dark oak table lie a plate, not just any ordinary plate, but a square white plate with a swirl pattern around the edge. On top of the plate was a bowl. A brown bowl with a weird symmetrical pattern, which looked like a waffle. Inside the bowl was something not solid, howe...
235 words
1 page
A Comparison of the Countless Possibilities of Ice Cream Flavors With the Number of Path That Can Be Followed in Life
Ice Cream and I Of the numerous jobs that I have had in the last few years, only one has maintained a lasting hold on me. I return again and again to the call of serving the same gratifying, palatable treat, that amazing creation called ice cream. With the experience I have had, I could have aspired for a more professi...
1,014 words
2 pages
Feasibility Study of Jim Peterson About Midwest Ice Cream Company
EXECUTIVE SUMMARY It is recommended that Jim Peterson use the following outline for the presentation to the board of directors at Midwest Ice Cream Company. Outline for Presentation · Introduction · Identify the problem · Analyse Figure 1 and Illustrations 1 - 3 · Commend the areas that did well · Discuss the correc...
1,279 words
3 pages
A Bibliography of the Inception of J.F. McCullough's Homemade Ice Cream Company
Dairy Queen The United States was coming out of the Depression in 1938. Business began to flourish and prosper again and families had more money for leisure time and recreation. J. F. McCullough, owner of the Homemade Ice Cream Company in Illinois, experimented in the soft serve ice cream at the right time. He thought that...
327 words
1 page
Ben and Jerry's Ice Cream: More Than Just Delicious
Most know of the delight of Ben &Jerry's ice cream, but few know
how it influenced the ice cream of today. Ben Cohen and Jerry
Greenfield are the co-founders of Ben and Jerry's Homemade Ice
Cream. The company began as a small parlor in Burlington
Vermont and expanded to a nation wide icecream manufacturor.
Along the way to...
staff pick
971 words
2 pages
A Case Analysis of Ben Cohen's and Jerry Greenfield's Ice Cream Industry
Ben & Jerry's Case Analysis Give the history of the company in the case. In this history you should discuss how the company came into the situation presented in the case. In 1977, two friends, Ben Cohen and Jerry Greenfield, decided they were tired of working for someone else and wanted to start their own business. Th...
3,495 words
8 pages
The Childhood, Education and Adult Life of Ben Carson
Carson, Ben. Ben Carson. Grand Rapids, Michigan, 1990. Ben Carson was a hero because he overcame great problems. He was poor, he had no dad at home, his mother worked two jobs, and Ben did not do well in elementary school. It seemed like Ben would be poor his whole life. Bens mother made him believe that he would be great...
401 words
1 page
A Strategic Analysis of Ben and Jerry's Homemade Inc by Ben and Jerry
Strategic Analysis of Ben and Jerry's Homeade Inc. Strategic Analysis of Ben and Jerry's Homeade Inc. INTRODUCTION Ben & Jerry’s is an innovative leader in the super premium ice cream industry. The company blends a commitment to provide all natural, high quality ice cream with a commitment towards so...
6,362 words
14 pages
An Analysis of the Success Strategies of Ben & Jerry's Icecream Company
Ben & Jerry's Ben & Jerry's seem like an interesting company to do a report on and/or even work for. To start I would like to say that I am not that crazy about their ice cream. I have always been a Haagen-Dazs nut but, after reading up on all the favorable things that Ben & Jerry's have done and are doing for...
669 words
1 page
A Company Review of Ben & Jerry Homemade, Inc.
A Field Study Ben & Jerry’s first started in 1978 on the corner of St.Paul and College streets in Burlington, Vermont. Ben and Jerry met in 1963 while in 7th grade gym class. That was the start of their lifelong friendship and partnership in business. Their first ice cream stand was an old renovated gas station in down...
2,795 words
6 pages
A Company Analysis of Ben & Jerry's Company and Foundation
Ben Cohen and Jerry Greenfield would have never imagined in 1978 that their small ice cream parlor would one day turn into a multi-million dollar business producing over 10 million gallons of ice cream. Through their dedication to quality and corporate citizenship, Ben & Jerry’s successfully became one of the leading ic...
1,717 words
4 pages
An Analysis of Ben and Jerry's Marketing Strategies
Ben and Jerrys marketing stratgies Ben & Jerry¡¦s was experiencing a steady growth within their sales figures from 1990 to 1993. However, In March 1994, Cost of Sales increased approximately $9.6 million or 9.5% over the same period in 1993, and the overall gross profit as a percentage of net sales decreased from 28.6%...
2,729 words
6 pages
A Feasibility Study on Ice Cream Shops
Marketing plan for ice dreams, an icecream shop Ice Dreams will sell shave ice as its primary product in addition to soft drinks and frosty Latin drinks called licuados. Shave ice is the hottest new dessert since frozen yogurt! Shave ice is heating up rapidly and shows no sign of cooling (Crystal Fresh, Inc., 1995). Shave...
3,381 words
8 pages
The History and Company Profile of Ben & Jerry
Ben And Jerry     Ben & Jerry's first started in 1978 on the corner of St.Paul and College
streets in Burlington, Vermont. Ben and Jerry met in 1963 while in 7th grade gym
class. That was the start of their lifelong friendship and partnership in
business. Their first ice cream stand was an old renovated gas station in...
2,770 words
6 pages
The Life and Reputation of Ben Johnson
Ben Jonson is reputed to have said that "John Donne was the first poet in the world in some things" That he was radically different from his predecessors is unmistakable and in this essay I will explore the probable reasons for this singularity and look at how it is chiefly manifested in his poetry. Probably the s...
2,802 words
6 pages
An Introduction to the Ben and Jerry's Expansion into Russia
Ben and Jerry's Expansion into Russia Issues with Expanding Ben & Jerry's into Russia Ben & Jerry's Homemade, Inc., the Vermont-based manufacturer of ice cream, frozen yogurt and sorbet, was founded in 1978 by Ben Cohen and Jerry Greenfield. Their first shop was in a renovated gas station in Burlington, Verm...
3,174 words
7 pages
The Success of Ben and Jerry's in Penetrating Foreign Markets
Entering Foreign Markets; Research, Marketing and Strategy Entering Foreign Markets; Research, Marketing and Strategy "Ben And Jerry's" Given Ben & Jerry’s track record in entering foreign markets, does it make good strategic sense for Ben & Jerry to commit to entering the super premium ice cre...
2,248 words
5 pages
The History of Ben & Jerry's Successful Business Venture
A Field Study Ben & Jerry’s first started in 1978 on the corner of St.Paul and College streets in Burlington, Vermont. Ben and Jerry met in 1963 while in 7th grade gym class. That was the start of their lifelong friendship and partnership in business. Their first ice cream stand was an old renovated gas station in dow...
2,795 words
6 pages
My First Day at Work
Working at a place for the first time in life is a great experience for everyone. Whether it an easy or a complicated job, first day at work has contributed some unforgettable memories to everyone. Many people try to understand the reality at the work and suppress whatever the feelings they have and stay at work; on the oth...
1,437 words
3 pages