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Product Concept Essay Examples

3,045 total results
An Analysis of the Important Issues of Product Marketing and Branding
Q1 The name of the product on the packaging bags to be used in which sale representatives are going to carry the final product for sale to customers had some error. Moreover, the logo of the brand on the package is different from the right one. These two need to be changed.
Q2
The logo and name refer to something different...
390 words
1 page
The Stages in the Life Cycle of a Typical Commercial Product
Product Life Cycle - Promotions
Final Project Outline
Questions: I. Page 99 question # 2 # 2. How would you advertise a toothpaste at the four different stages in its life
cycle?
1. Introduction Stage
Risk seems to go hand in hand with the introduction stage because the
chance of product failure is quite high. Profits wil...
1,918 words
4 pages
An Overview of the Process of Developing and Designing Products
The process of developing and designing products has taken a sharp change in the last couple of years. Companies are being pushed by demanding global customers and are being challenged by rapid change of technology. Manufacturers have had to increase the speed of design cycles while at the same time cut the cost of developm...
466 words
1 page
The Important Things an Advertiser Needs to Know When Advertising for a Product
 An advertiser needs to be very aware of the type of person that they are aiming to sell their product to. They also need to consider what is likely to motivate that person to buy their product. This is so that they can create the right image for their product and can persuade people to buy it. Advertisers have to creat...
417 words
1 page
The Concepts of Business
Firms and businesses, approach and conduct business in different ways in order to achieve their organizational goals. There are five competing concepts by which firms and business are guided in their marketing effort. The first three concepts production, product and selling, focus all on the product. The last two concepts...
1,000 words
2 pages
An Analysis of Putting Communism and Freedom on a Broad Spectrum
Albert Camus once said, The only way to deal with an unfree world is to become so absolutely free that your very existence is an act of rebellion. Within the dictionary, there are a numerous amount of definitions for the word freedom. When it comes to defining this term it has been expressed as: the state of being free or a...
554 words
1 page
Marketing
Marketing is a social and managerial process by which individuals and groups obtain what they need and want through creating and exchanging products and value with others. Marketing Management Philosophies. * The production Concept: The production concept holds that consumers will favor products that are available and...
1,540 words
3 pages
Animal Testing Should Be Banned in Product Manufacturing
We, as humans, have made numerous advancements in the world. We have firmly established the scientific evolution, but in doing so, it seems that our ethics and morals have failed to progress as well. The knowledge we have acquired is remarkable, but with it comes responsibility to use it wisely and ethically. We torture and...
5,508 words
12 pages
Product Value and Prices in the Capitalist Organisation
Many of the products we buy today are no more than large collections of zeroes and ones. High-priced software, high-quality music, and valuable reference material such as computerized databases or CD-Rom encyclopedias are commercial products like any other, but the media of their transmission makes them different in at leas...
3,921 words
9 pages
Product Life Cycle and Pricing Policy
How does a firms pricing policy relate to the products life cycle? When a company launches a new product, it knows the product wont last forever. However, the company does expect to earn a satisfactory profit to cover all the effort and risk that went into launching it. A firm can never accurately predict the lifetime...
1,073 words
2 pages