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Women all across the world want to be just as tall and beautiful as the Victorias Secret models that flaunt their awesome bodies in sexy lingerie and bathing suits Victorias Secret models have to be at least 59 measurements of about 342434 and they must of course have a beautiful face Who doesnt want to look like that Since Victorias Secret mainly advertises lingerie and bathing suits they have to hire models that will able to sell the product and look sexy doing it Because their audience is mainly female it is extremely important to make every women feel beautiful No one wants to purchase a bra that is being advertised by an overweight woman If the bra makes the skinny model look beautiful then women will buy it and hope to look beautiful as well The Victorias Secret advertisements popularity and efficiency succeeds because it appeals to women worldwide through visual magnetization and utilizing professional supermodels such as Candice Swanepoel to show how the products make you look resplendentThe founder of Victorias Secret was a man named Roy Raymund He began the business in 1977 to eliminate the humiliation for men when buying lingerie His first store opened in Palo Alto California along with a few others as well as a mail-order catalog In 1982 Raymund sold his company to Limited Brands for a large amount of money By 1993 Limited made Victorias Secret a nationally recognized brand while Raymonds most recent business venture had ended in bankruptcy He was last seen alive walking toward the Golden Gate Bridge and shortly thereafter his body washed up on the shores of Marin County Investigators concluded hed committed suicide by leaping off the bridge askmen Since then Victorias Secret has become more and more successful over the years With 1035 stores in operation Victorias Secret puts 400 million copies of its catalog through the mail each year Sales reached the 5 billion mark in 2006 Since
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