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Wal-Mart one of the worlds most successful retailers has recently moved to China in pursuit of becoming successful in one of the most populous markets on the planet Wal-Marts move to China has affected Chinas developing middle class in numerous ways such as jobs opportunities standard of living trade unions and more yet has caused westernization and forced the closing of many small businesses and other competitionAs of February 28 2013 Wal-Mart has opened more than 390 stores in over 150 cities in 21 provinces throughout China Wal-Mart entered China in 1996 in a major city known as Shenzhen and since then it has been growing rapidly as a major retailer in China Wal-Mart has recently changed the head of Wal-Mart in China to Ed Chan a Hong Kong businessman who has run many stores and companies throughout Asia so they could have more local experience while expanding throughout China For instance it now offers popular Chinese products such as eels frogs roasted duck turtle blood and moisturizers made with sheep placenta Some stores even offer live river fish eels and turtles that are executed right on the spot and ready to take home Wal-Mart is Chinas seventh largest export market and has such a dominant buying and selling power it can control the prices that manufacturers in China get for producing goods The expansion of Wal-marts in China has tremendously benefited Chinas developing progress and its developing middle class Although Wal-Mart has become a major retailer in China it has found it to be difficult to face the most populous market on the planet and realized they needed to rethink the strategies they used in the United States while in China Therefore they found more ways to adapt to Chinas culture Also unlike in the United States where Wal-Mart focuses on consumers with low income Wal-Marts in China target the emerging middle class This results in an overall better and more upscale store while
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