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The two film posters I am studying are The Exorcist and The Shining both of which are part of the Horror genre In both posters many visual and written codes are being used Firstly in The Exorcist poster the visual codes used includes the dark silhouetted house with the bright angelic light shining down on the man a very typical horror film set up with symbols of good the light shining down on the man and symbols of evil the dark and scary looking house The green glow surrounding the man is another visual code which is used to signify eeriness and an atmosphere of unrest and evil A further visual code is the blackness around the house signifying the dark and evil mood of the film Furthermore The fact that the man pictured is just standing and looking at the signifies a sense of anxiety and fear of what he is going to find when he enters the house The written signifiers are firstly the name of the film The Exorcist suggests that the narrative will be based around an exorcism Also the caption at the top of the poster the scariest movie of all time sets a goal for the film that the audience will now want to see achieved The poster for The Shining uses visual and written codes in a different way The first obvious visual signifier is the man forcing his head through a door with an axe in it this is displaying the mans insanity or anger and shows that the narrative will probably be involved around his growing insanity and madness Also there is a further visual code of the woman in the background screaming showing that there is a lot of fear and suspense in the narrative As far as written codes there isnt really any on the Shining poster as the text is written in a style of writing that you wouldnt normally associate with a
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