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Word Count: 981
The United States has more malls than high schools and the number of shopping centers is increasing each year 378 It is clear that malls are a large part of our society In Shopping for American Culture James Farrell claims that the 45000 malls in America define American values and culture because malls are the ideal environment for social interaction aesthetic appreciation and equality of consumerism While Farrell talks through the majority of his essay about the benefits of the mall his final two paragraphs complicate his own argument Specifically we see this in his brief treatment of commercialism In the introduction of his book One Nation Under Goods James Farrell explores malls and the effects they have on society Farrell claims that shopping at malls is such a common part of our lives that we take it for granted and overlook what is really going on at the mall a large-scale cultural interaction When we go to malls not only are we searching for items to purchase we are also searching for an identity Farrell even makes the claim that malls are similar to churches and museums theyre places where we can figure out our values He talks about how everything in the mall from the product design to the architecture is constructed to please the consumer He says that there is a conspiracy of customer satisfaction at the mall and that the workers genuinely want to please the shopper Farrells main claim is that society as a whole gets its values and culture from the nations malls yet he complicates his argument by briefly mentioning consumerism in his last paragraph Farrell says that there are many great things about the mall such as equality art and social interaction However the one thing that he dislikes about the mall is the presence of commercialism He states Still my main complaint is not primarily with malls but with a larger commercial culture that
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