scroll to top
Stuck on your essay?
Get ideas from this essay and see how your work stacks up
Word Count: 383
Regarding to the statistic in the beginning of 2005most growth had seen in China which is now Nokias biggest single market followed by increases in the rest of the Asia-Pacific region and in Europe the Middle East and Africa Sales were disappointing in North and South Americaiafricacom Therefore we mainly selected America as our target area to alter to a totally different new image that everyone had not known before by advertising Demographics characteristics are focus on student especially for college students whose want to use better function and quality fashionable cell phones Why does the new slogan It is art it is Nokia can get a better distribution for Nokia Now we are going to focus on its creative design with more functions and personal way of usages in USA market In the past two years there were only functional cell phones but no fashion designs such as Nokia 6620 Nokia 6682 and Nokia 3320 We decided to develop cell phones as art productions in order to increase our market sale Theres so many competitor in the world market However since we decided to focus on USA market Motorola Samsung Electronics Sony Ericsson LG Electronics are the four main competitors According to recent news report Market researchers Gartner put Nokias share of the market at 326 percent in the third quarter followed by US-based Motorola with 187 percent Samsung Electronics had 125 percent the Sony Ericsson joint venture stood at 67 percent and LG Electronics at 65 percent newscom Every competitors are now improving especially Samsung increase a large amount of market share within 2 years Therefore we expect to raise the market share to 36 in the first year How we are going to innovate is to use advertising changing our new image We would post our ads posters to the retailer stores first then going to TV advertising two weeks later Radio ads might not be a proper way to
@Kibin is a lifesaver for my essay right now!!
- Sandra Slivka, student @ UC Berkeley
Wow, this is the best essay help I've ever received!
- Camvu Pham, student @ U of M
If I'd known about @Kibin in college, I would have gotten much more sleep
- Jen Soust, alumni @ UCLA