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Word Count: 1,610
Albert Carr stated that legality and profits are the only standard that people in business should follow In Carrs article Is business bluffing ethical he compared and found the rules of business to be similar with the rules of poker In a game of poker bluffing is a central part of the game and this is known and accepted by all the players So bluffing in poker is not considered morally wrong If in business everyone understands that bluffing is okay should we still consider bluffing immoral As a matter of fact Carr also pointed out the moral rules in business are different with those outside of business Most people think that bluffing both inside and outside of business should be ruled by the same moral standard Therefore I am going to use Mills Utilitarianism and Kants ethical theory to support Carr I will also use the stakeholder theory to view business bluffing Since bluffing is often mistaken for cheating the difference between them should first be made clear Bluffing according to Carr is not entirely cheating but not entirely telling the truth either It is usually just an exaggeration of a true fact In his theory of Utilitarianism Mill argues that if an action can cause both good and bad consequences the way to judge whether this action is morally right or wrong depends on which action produces more happiness In addition Mill also advocates producing the greatest happiness for the greatest number of people Applying this theory in business bluffing can also cause two consequences bringing more profits to the business or creating mistrust among its customers It is not hard to measure which consequence produces more happiness for people Just check any companys business plan and one can see that all they want to do is increase profits not be honest In the short run bluffing in business promotes sales for firms and increases profits In the long run people tend not
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