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Word Count: 962
I work at Target as a sales floor representative and one thing that I have learned is the value of communication Communication takes on many different forms when working in a retail store such as Target But the basic principle stays the same which is that information is exchanged and understood by two or more people usually with the intent to motivate or influence behavior This is crucial for anyone in retail but for me on the sales floor it is imperative that I recognize this concept because of the direct link between customer and store that my job has It is then my responsibility to gather as much information as possible from both customer and store to be an effective communicator I must also be a good encoder and decoder so that the right feedback can be passed on through the right channels such as through my two-way radio LRT computer voice huddles ect At Target these channels can be very disrupted by outside influences or noise as the book explains This could mean many different forms such as not having a radio to communicate not being a part of the team huddles that are supposed to happen before shifts or during and are a big part of the face-to-face interaction between employees and management or in my case its the fact that I just work weekends during school All of these and more disrupt my day-to-day interaction with whats going on in the store These examples are just a few of the ways channels can be disrupted you compound that with the addition of several employees in the same or similar situations and now you have yourself a communication dilemma A way in which managers can influence or persuade in these situations is crucial in dealing with such dilemmas in communication Our manager at Target sells us on the goals and mission of the store to always be fast fun friendly
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