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08FallINTERNAL ANALYSISThe integration between Fox Deportes and Golden Boy Promotions Inc are taken into a promising partnership for the future However there are several factors that challenge the overall success of Golden Boy Promotions within Fox Deportes Fox Deportes has great qualities within their internal aspects of the company there are several ways in which the company can elaborate As for their external aspects there are still many obstacles that need to be overcome in order to reach its full potential COMPANYBRAND ANALYSISEstablishing trust between business partners requires a common bases andor ground for their initial involvement as well as further development of the relationship Golden Boy Promotions has a rich ground for trust among its clients The fact that Golden Boy Promotions was founded by Oscar De La Hoya is a major strength for the company It possesses a vast network brought in by people who have been in the industry with experience The company has represented a considerable number of fighters in the industry including Esrik Morales and Bernard Hopkins superstars and champions Canelo Alvarez Robert Guerrerro Devon Alexander Abner Mares Chris John among many others Over the years even without a formal contract Golden Boy has had a good relationship with Mayweather the most famous boxer today Golden Boy also developed a good reputation in the boxing industry It is one of boxings most active and respected promoters representing shows in packed venues around the United States McRae 2 on major networks such as HBO TeleFutura and Fox Sports Network to name a few They have gone on to show some of the biggest fights in boxing history Their reputation also came in by signing on past Olympic boxers from different LatinHispanic American Communities such as Brazilian Olympic Bronze Medalist Yamaguchi Falcao goldenboypromotionscom Golden Boy Promotions signing with high-ranking boxers becomes a very attractive perspective matter towards boxing fans which increases the companys fan base and drives more trafficOBSTACLESWe cannot say for
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