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INTRODUCTION2 GREEK MOBILE TELECOMMUNICATION PROFILE2 Q-TELECOM PROFILE2 COMPETITORS PROFILE4 GREEK MOBILE TELECOMMUNICATION ECONOMIC FEATURES5 THE COMPETITIVE ENVIRONMENT FOR GREEK MOBILE TELECOM8 SWOT ANALYSIS FOR Q-TELECOM11 RECOMMENDATIONS11 CONCLUSION12 INTRODUCTION The rapidly growing Greek mobile phone market is set to expand even further as new players and licenses bring a greater competitive edge to the newly liberated telecommunications environment The complete implementation of deregulation in the Greece telecom markets creates much opportunity for network infrastructures sales to new competitive mobile telecom networks There are four companies already dompeting three of them are the major operators in Greece while the forth Q-Telecom is the countrys newest mobile operator www1 GREEK MOBILE TELECOMMUNICATION PROFILE In Greece mobile telephony was introduced in 1992 with two private companies Panafon and Telestet Panafon is affiliated with Vodafone while Telestet is a subsidiary of Italys STET Cosmoste a subsidiary of OTE but publicly traded followed in 1997 Later in 2001 Info-Quest introduced Q-Telecom as a business unit of the parent company Q-TELECOM PROFILE The year 2001 signaled a focal poiny for Info-Quest Groups since the company already completed twenty years of active profile and lead role in the Greek IT market Info-Quest strategic moves in 2001 implemented the introduction of a leadership within the rising business surroundings of technology convergence Specifically Info-Quest established standard leadership in IT and ahead of times stood aggressively in the business area of telecom In parallel aligning business and strategic choices proceeded to the implementation of directorship reorganization and structure improvement In 2001 Info-Quest invested for the telecom area 25 million euro for the acquisition of a special license of mobile and fixed telephony and moreover 100 million euro for intermediate investments for the development of networks and infrastructures As it has been already announced according to its business plan is expected to present profit after 2003 as they evaluate as a breakeven 300000 customers The companys target is to
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