An Analysis of Jib Fowles Essay, "Advertising's Fifteen Basic Appeals"

You know how looking at a math problem similar to the one you're stuck on can help you get unstuck? Reading example essays works the same way!

Here are some ways our essay examples library can help you with your assignment:

• Brainstorm a strong, interesting topic
• Learn what works (and what doesn't) from the reader's perspective. What hooks you? What makes you cringe?
• Uncover new sources by reviewing other students' references and bibliographies
• Inspire new perspectives and arguments (or counterarguments) to address in your own essay

Read our Academic Honor Code for more information on how to use (and how not to use) our library.

Essays may be lightly modified for readability or to protect the anonymity of contributors, but we do not edit essay examples prior to publication. (And nope, we don't source our examples from our editing service! Check out our Privacy and Content Sharing policies for more information.)

The essays in our library are intended to serve as content examples to inspire you as you write your own essay. They're not intended to be submitted as your own work, so we don't waste time removing every error. This allows our team to focus on improving the library and adding new essays.

The example essays in Kibin's library were written by real students for real classes. To protect the anonymity of contributors, we've removed their names and personal information from the essays. When citing an essay from our library, you can use "Kibin" as the author.

Kibin does not guarantee the accuracy, timeliness, or completeness of the essays in the library; essay content should not be construed as advice. For more information on choosing credible sources for your paper, check out this blog post.

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