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Word Count: 597
Language Language is defined as any body which can be written spoken or otherwise communicated between individuals andor groups Taking this definition into account language is not specific to human beings Animals are also affected by a form of language Body language is also a notable form of communication It is a member of the type of language communicated via implication This means it is not directly said or even said at all It is all interpreted form the perspective of the audience Perception Perception is hereby defined as the way in which we see the world This includes how we tend to view different things It also incorporates the view point or perspective from which we view the world In this way our perception is closely related to reason and logical thinking Depending on how we view something it affects the decisions we make Perspective Perspective is from which stand point or angle one observes an event In relation to perception perception is the what you observe and perspective is from which view point you observe it Peoples being prone to manipulation allows for the use of language to alter their views of certain things Using different techniques and devices it is possible to change or influence the way people see things A common example is in advertising Often in commercials and on billboards etc the marketers attempt to relate to you by associating you with a certain group of people A previous example brought up by Ms Bishop reveals what effect this may have on a person The Porsche add included you with a group of elite people by use of the word us Just using this one word changes the entire message of the add It now not only says that the elites buy this car it infers you are an elite thus implying that you should buy this car The language here changes your viewpoint on the
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