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Liz Claiborne Inc was started in 1976 Liz Claiborne Art Ortenberg Leonard Boxer and Jerome Chazen Liz Claiborne Inc designs and sells a large range of men and womens apparel and accessories Also they market fragrances for both men and women Liz Claiborne is one of the leading corporations in the fashion and apparel industry Their products are of high quality and has long been viewed as a high-end name brand They expect their legacy to continue Industry Analysis Liz Claiborne Inc is a company committed to producing high quality products at a good value to consumers They are guided by applicable laws and maintain a high standard of business ethic and regard for human rights Liz Claibornes following of legal requirements health and safety employment practices environmental practices and ethical conduct are what separates them from the rest of the best Liz Claiborne Inc has a very broad target market in both mens and womens clothing There are twenty-one brands under the Liz Claiborne Inc label which are all competitive in the fashion industry Claiborne Dana Buchman Elisabeth Ellen Tracy Laundry Liz Claiborne Lucky Brand Dungarees Mexx Monet Group Sigrid Olsen Axcess Crazy Horse Emma James First Issue J H Collectibles Russ Villager City Donna Karen New York DKNY Jeans DKNY Active and Kenneth Cole New York These brands are all higher priced high quality clothes marketed to men and women between the ages of 16 and 75 with the exception of Mexx being mainly a childrens apparel line The competitive products of Liz Claiborne Inc are mainly within their twenty-one brands so they welcome the competition Among other companies who produce clothing lines Liz Claiborne Inc competes with Tommy Hilfigger and PoloRalph Lauren Although the many brands each have their own competitors the largest and most well-known brand is Liz Claiborne which leads the competition with Lauren by Ralph Lauren These are the leading womens clothing lines with Tommy Hilfigger slowly creeping
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