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Morgans Metaphors and Motivation In this essay we will get to know Maslows Metaphors and how he uses them in comparisons towards organisations The essay itself talks about four of Morgans Metaphors and will go in depth with two particular metaphors Brain and Culture Within this essay you will understand what the two metaphors are why I chose the metaphors in general and how they relate towards motivation amongst other theorist such as Maslow Taylor Hawthorne etc A lot of people dont know what motivation really means so many managers out there think that employees that lack motivation are classed as lazy employees which is very untrue Example for a UNI student to read a text book they will not be able to stay focused for more than twenty minutes but for the same person to read Harry Potter They maybe very motivated to read the whole book in a weekend Motivation is defined as processes that account for an individuals intensity direction and persistence Robbins Millet Waters-Marsh 2004 P164 I believe that motivation occurs when one has a desire to achieve something hobbies books work only when they have something to gain for themselves When we first look at organisations we rarely will compare the specific organisation with a metaphoric term Gareth Morgan the a of author of Images of Organisation compares all organisations simply with 4 metaphoric terms these metaphors that he chooses within the text are Machines Organisms Brains Cultures After having researched the book it gives us a better understanding with Morgans point of view withinof an organisation Within these 4 main uses of metaphors Gareth Morgan explains each one as so Machine - Within chapter 2 of Morgans book he states that Organisations that are designed and operated as if they were machines are now usually called bureaucracies Morgan 1997 P13 The word bureaucracy was first made by Max Weber Max Weber made an
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