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Word Count: 442
This article was published on April 4 2004 in the New York Times It was written by Joe Sharkey a key journalist for the New York Times and a well-acclaimed author He has also published many other articles on numerous topics such as Criminology The title for this article is called Calling for Perspective on Low-Cost Airlines He begins the article with some statistics on a low-cost airline JetBlue He notes how many passengers JetBlue has flown over the time span of one month February He then does the same in contrast with that of a major airline American Airlines The numbers differ in the hundreds millions JetBlue flew 836000 passengers and had 57 aircraft in service through the month of February American Airlines had flown 68 million passengers and had 730 aircraft in service JetBlue flew to 22 domestic cities 1 foreign city while AA flew to 150 cities worldwide He uses these stats to push up on the issue of how much of an impact these low-cost airlines are making on the airline industry He discusses the overlaying strategy of the low-cost airlines and how the network carriers are using countermeasures One of the factors of competition mentioned was the complexity of city to city price packaging While network carriers are working toward structuring a less-complex low-cost airlines were introduced to the market with that already being their asset In my opinion the introduction of low-cost airlines has definitely put the pressure on network carriers such as American Airlines Continental Delta etc In the essence of time it is truly a race between the strategist of the low-cost airlines and the strategist of the network carriers The low-cost airlines have to structure a system that provides more comfort and luxury such as business class and 1st class seating They have to become more international providing flights out of country All the while they must operations budget-friendly while sticking to their cheap-fare
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