scroll to top
Stuck on your essay?
Get ideas from this essay and see how your work stacks up
Word Count: 547
All businesses must go through at least 4 phases in there life cycle1 Establishment 2 Growth 3 Maturity 4 Post-Maturity Each phase has its characteristics but the first 3 phases have something in common they all have some sort of growth Through these phases firms employ different tactics in order to satisfy customers maximise sales which in turn leads to profit which as we all know is what most business is set up to generate In the fourth phase post-maturity the firm is faced with some choices depending on many factors which may influence an owner they can make 1 of 3 choices These choices are whether the company should enter a state of renewal which means that the company looks at business restructure and new market research and tactics remaining at a steady state of growth which means that if the firm is happy with the way things are going then they choose to keep things as is and the last state decline which means that the owner has realised that customers have stopped buying the product and the cash flow has been seriously affected which leads to the fact that borrowing money from any sane financial institution would be deemed almost impossible as they would not invest in your high-risk business also the risk of the firm having to move into a state of cessation voluntary or involuntary All business and indeed every product sold by a business goes through this life cycle and Poppy industries is no exception Poppy Industries was started by Poppy King at age 18 and her company making lipstick was well established by 1992 after having sourced manufacturers secured capital and investment The business was then into the growth phase where it was able to have a positive cash flow with high
@Kibin is a lifesaver for my essay right now!!
- Sandra Slivka, student @ UC Berkeley
Wow, this is the best essay help I've ever received!
- Camvu Pham, student @ U of M
If I'd known about @Kibin in college, I would have gotten much more sleep
- Jen Soust, alumni @ UCLA