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Word Count: 442
The success of Southwest is a direct result of the leadership of Kelleher and the great people he surrounds himself with One of the main reasons why Kelleher is such a great leader is that he possesses great leadership characteristics which include motivating and leading employees and creating a common vision for his people Kelleher was a great motivator and leader for his employees His vision to be the best provide the best customer service while allowing employees to express themselves in real creative ways was instilled in every single associate within the organization Freiberg p66 The expectation for employees to celebrate have fun and participate in company celebrations is made clear from the first day of orientation for new hires when they are shown a video of the Southwest Shuffle Kelleher always made it a point to be available to his people ensuring frequent personal contact He felt this was a great way to avoid the typical corporate bureaucracy He was firm believer in empowering his employees to make decisions and avoided multi-tiered management structures Kelleher said Leadership is not determined by position or title to any extent shape or form Our people have determined not to regard title or position as especially important because they wouldnt be as free to make things happen This simple concept has resulted in employees who are willing to do what ever it takes to be the best Employees are also encouraged to share their ideas and implement change They are encouraged to ignore the barriers of job title and help each other out This was exemplified with the Cutting Edge program an initiative that challenged pilots to get out of the cockpit and perform the jobs of ramp agents Also he fostered a team atmosphere by sponsoring a job swap day each year Almost 75 of Southwests 30000 employees participate in the job swap and while it takes a lot of
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