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Description of the Company Type of company Odense Zoo started in 1930 as a small garden with animals but along the years it grew and gained interest from the public and in 1933 the animal garden could already change their company to a Public Limited Company Aktieselskab - AS and the name to Odense Zoo The Zoo has for the past 10 years gone through a heavy growth in all points of views It is a service business that when everything comes to an end commits themselves on entertaining and informing Plan of organisation Organisation Chart See enclosure The company uses the line- and staff principle which you can see of the organisation chart where a secretary or office lady has been hired The division of labour is followed by the function principle where all employees are specialized in a certain job and each has their own function in the company Ownership The present Managing Director is Hans Aage Koefod but above him is the board which is the decisive people of the zoo It is running well with Hans Aage as anchorman even though the zoo has had several different owners through the years but new ideas and visions are sometimes healthy for a company The community of Odense owns the zoo which means that it is not owned by a few private persons Customer description The customers of the zoo are families with children that have an interest in animals and mother nature - people who enjoy being around animals and taking their children out for an adventure in the zoo Along with that Odense Zoo puts a lot of money into making it friendly towards the weak people in the society such as handicapped and pensioners 60 of all the visitors are child-families and 70 of all visitors come in the summer eastern and fall breaks IT situation The IT-situation of the company is okay but
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