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Commercials can cost millions of dollars Radio ads have the task to describe a product without the consumer actually seeing it Newspaper and pamphlets must do it without sound Who has this unlucky job of middleman between producers and consumers Advertising managers have this monstrous task before them day in and day out Phil Price of Price Communications Group knows this life all too well For twenty-five years Mr Price has been in advertising Just as in nature environment is important to survival in the corporate world At Price Communications Group the environment is made to encourage the growth and prosperity of ideas Everywhere you look there are plants and open fresh areas In normal offices meetings are held in stuffy boardrooms How open-minded are you when you are forced to be in a closed space The Price Communications Group knows little work can be done in that situation so they have an atrium The atrium is an open area outside the snack area This bright area is designed with patio furniture and is more laid back than most any other meeting area All about the office you see personal stuff On one mans desk he had a collection of Star Wars figurines Everyone here is more at home and thus they are happier The old vintage says A happy worker is an efficient worker and Price Communications believes in this saying very thoroughly In advertising you mind must be free to roam and come up with new ideas Advertising is such a diverse job field that there is no set of guidelines no certain selection of classes to take to prepare you for the job The American Association of Advertising Agencies notes that most agencies employing beginners today prefer college graduates While art directors TV producers and production department workers are less likely to need a college degree for copywriters and for media and research workers it is almost mandatory Copyrighters should
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