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Water will not replace all the ingredients of sweat Tonight I will inform you about Gatorade and the benefits of drinking it while exercising Youre probably asking yourself Why should I care about Gatorade while exercising and the answer to that is dehydration Dehydration is defined as the excessive loss of body fluid First I will give you a history of Gatorade 2nd I will tell you what Gatorade is then I will explain how Gatorade works and finally I will compare Gatorade against other sports drinks on the market Deep in Florida Gator country dehydration was a major problem The University started to research on an alternative to water and Gatorade was created by Dr Robert Cade and Dr Dana Shires in 1966 at the University of Florida and named Gatorade after the Universitys football team the gators A year later after Dr Cade made an agreement with Stokely-Van Camp to market Gatorade which he already patented The Florida Gators used it in 1967 for the first time It was also the first time they won the Orange Bowl title beating Georgia Tech During an interview with the Georgia Tech head coach a reporter asked why they lost The head coach replied Because we did not have Gatorade on our sidelines In 1969 the Kansas City Chiefs used the sports drink an attribute their Super Bowl victory that year to Gatorade Only one year after its commercial introduction Gatorade reformulated its recipe due to the Food and Drug Administration banned Sodium Cyclamate which is a sweetener according to Gatoradecom last accessed on October 9 2005 The Quaker Oats company bought Stokely Van-Camp in 1983 and licensed marketing rights to Pepsi co until 2001 when Pepsi Co bought the Quaker Oats Company according to wikipediacom last accessed on October 9th 2005 Ever since Gatorade has been marketed using athletes who have testimonials of how the drink has helped them Gatorade contains first and foremost water
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