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10 Executive Summary Terra ICT Malaysia provides a variety of creative and innovative online games to gamers with the marketing mission of If you have never experience Terra ICT Malaysia e-Games you have never experienced online gaming This recreation of online games has no boundaries by means of cultural and demographic environment Since 2000 sales of our online games have been surging healthily with a growth rate reaching its peak in year 2002 Unfortunately sales started to decline in year 2003 Our partnership with Bintai Kinden Corp Bhd has maintained our status as a market leader in this field for the past several years However competitors are growing in numbers and competition is getting very aggressive Therefore we plan on marketing ourselves aggressively in the coming year We will produce our first company brochure which well use as a handout at the cyber cafes as place of distribution venues Costs for production of the ads the brochure and placement of the ads will be 8500 Terra ICT Malaysia will continue to position itself as market leader in online games by creating new and better services developing a market for the corporate world also playing an active role in promoting the online games globally Year 2005 will be both exciting and challenging for us as we move towards a different level in market expansion 11 Organization Structure Management Team Chief Executive OfficerTom Tamura Chief Operating OfficerCS Chin Chief Marketing OfficerLeong Seng Keat Chief Technology OfficerY S Chan Chief Support OfficerG L Goh Above is the organization structure of Terra ICT Malaysia There are 4 different Chief Officers under the Chief Executive Officer CEO which are the following- Chief Operating Officer which is responsible on the activities of the company and will report directly to the Chief Executive Officer CEO Chief Marketing Officer which is responsible in managing the selling process of the companys products and developing marketing plans
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