scroll to top
Stuck on your essay?
Get ideas from this essay and see how your work stacks up
Word Count: 1,647
An Internal Analysis The Beginning It started as a new and innovative agricultural tool for farmers in the Western part of the United States in 1871 The company that built it quickly discovered through environmental scanning more uses beyond farming Some of those uses included hauling freight and timber just as a locomotive would but without the restriction of railroad tracks Other effective uses of this product came to include road building and earthmoving at construction sites all across the globe All In A Days Work 10 The product I am referring to is the track-type tractor and it has helped reshape the world we now live in both physically and economically The company I am referring to is Caterpillar Inc headquartered in Peoria Illinois Caterpillars performance for the past 76 years is proof that it knows how to craft and implement winning strategies The story of Caterpillar dates back to the late 19th century when Daniel Best and Benjamin Holt were experimenting with ways to fulfill the promise steam tractors held for farming All In A Days Work 4 Prior to the development of the Caterpillar Tractor Company in 1925 the C L Best Tractor Company and The Holt Manufacturing Company pioneered the track-type tractor as well as gasoline-powered tractor engines In these new and emerging industries Caterpillar would soon become the standard for others in its industry to try and imitate Forbescom lists Caterpillar as a Fortune 50and one of only a handful of US companies that leads its industry while competing globally from a domestic manufacturing base Caterpillar is considered the worlds leading manufacturer of construction and mining equipment diesel and natural gas engines and industrial gas turbines Annual Report 3 Caterpillar designs manufactures and markets all of its products and services in coordination with its network of dealers and subsidiaries But thats not all it does In 1990 Caterpillar revised its long-range strategy to move from a
@Kibin is a lifesaver for my essay right now!!
- Sandra Slivka, student @ UC Berkeley
Wow, this is the best essay help I've ever received!
- Camvu Pham, student @ U of M
If I'd known about @Kibin in college, I would have gotten much more sleep
- Jen Soust, alumni @ UCLA