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Word Count: 478
Many advertisements carefully plan each detail in their ads They put a lot of effort to influence the people reading or watching it to buy their product Ads are frequently found in magazines which is where I came across mine A Good Year advertisement in a magazine I usually read In this advertisement the makers made location of the ad to their advantageThe Good Year advertisement has been around for about one hundred years The company has always kept the same logo of the winged shoe Chosen from the mythological god named Hermes the god of trade and commerce The ad from the magazine has two men driving One man looks like he is a professional driver with a serious face wearing sunglasses and a bright blue polo The passenger is wearing more casual clothes in a grey blue jacket black sunglasses He also seems to be having fun smiling and holding the handle on the roof of the car The driver looks as if he has done this many times with a serious look on his face Covering the middle of this is a large Good year logo There is a section of the ad cut off that shows a silver car skidding on the pavement It has the yellow good year logo on the bottom right cornerI found this advertisement in a Popular Science magazine The people that put the ad in the paper used the strategy of placing of the full page ad There is a section of the magazine that is all about race cars and the future designs of race cars The endorsement uses its iconic colors blue and yellow on the polo shirt and the yellow logo The design and the placing of the ad suggest that its more for the male readers instead of the female The two main colors of the promotion the blue and yellow are both bright and eye catching With the man in the
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