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Word Count: 1,583
Presently the mass media play a fundamental role in politics They acquire vast amounts of authority with reference to the political process Further their roles are defined as characteristic and expected social actions and the task position or events taken by a required individual or crowd We identify politics as unusual without the mass media The part that the mass media plays in politics is in examining the thoughts of political propaganda leading ideologies presented in the media political group campaigns journalistic favoritism and their spot as gatekeepers The mass media are efficient and dominant ideological institutions that complete a system-supportive propaganda task Chomsky the author of Understanding Power the Indispensable Chomsky showed how the conventional press is run by the political economy and how the spectator is made into a pawn The author constructs a propaganda model in which he exposes how the government exploits the media to implement control over the people The mass media therefore is a business tool that is used to program the population The spectator is told what kind of desire heshe must have Governments are conscious of the political significance of the media They have developed philosophies about the political role to be preformed by the media in their societies and ways to manage the impact of the media on government actions The Latin meaning of media is middle as it is the middle string of communication from the dispatcher and the recipient of information Within modern society the media sends out political propaganda from the political sphere to the public Propaganda is information spread for the particular purpose of promoting a doctrine Alternatively propaganda is the reason which reflects the sights and benefits of those advocating or opposing it Reporters and their editors lean to structure political news in ways which elaborate rivalries among leaders and to a lesser extent the race involving government and Opposition frontbenchers To a degree news in the present day is
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