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High-Level Change Management at Verizon

This short essay analyzes the effects of high-level change management practices at Verizon as it moved from primarily landline operations to wireless and broadband. It reviews CEO changes and how those corresponded to company goals and visions.
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This essay received a B by one of Kibin's paper graders. Click here to see what was done well and what needs improvement.

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This essay received a B by one of Kibin's paper graders. Click here to see what was done well and what needs improvement.

More essays like this:

Not sure what I'd do without @Kibin
- Alfredo Alvarez, student @ Miami University
Exactly what I needed.
- Jenna Kraig, student @ UCLA
Wow. Most helpful essay resource ever!
- Chris Stochs, student @ UC Berkeley

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Sarah's feedback:

"Good essay, well-written. Your discussion is sound, although it sounds a bit more like a history of Verizon's changes than how they actually managed change. The information is good, it flows well, and analyzing the CEO turnover is important when discussing the future of a company. You have a couple of grammar mistakes, mostly with subject-verb agreement in your opening and conclusion. The purpose of the graphics at the end doesn't seem to be explained (also watch for formatting issues with those). You have both footnotes and in-text citations, so it is unclear which style guide you're using. Also, consider breaking up your paragraphs more; they're quite long."

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