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The race for elected office in the US has a simple model for victoryfifty percent plus one vote or a plurality however when running forpresident you have to win a plurality of the 538 electoral votesdivided amongst 50 state races and DC Some are competitive and someare not These competitive-election states are known as swing statesAll this is common knowledge but its important to look at thatconstruct when regarding how a presidential hopeful deals with thesecompetitive states HINT theyre the ones who matter Heres where the story starts to change Pres Obamahttpamericanmanufacturingorgcategorycandidatesbarack-obama-dand Gov Romneyhttpamericanmanufacturingorgcategorycandidatesmitt-romney-r areboth telling people they will work hard to keep American manufacturingjobs domestic and bring more backYeah yeah--of course its great that they are both saying that Theselarge swing-state economies all have large historical and possibly acurrent manufacturing presenceAnd---more than that---our national consciousness recognizes that wewere made great by our ability to mobilize the most efficient workforcein the world Our American Exceptionalism makes us think we cant makeit without this industry and in part we cantThis American construct of the factory mans plight has only increasedwith media coverage Every time a plant closes caused by positive andnegative economic outcomes all the local news reports is that a lot oflocals will be jobless and at least one family is going to experienceundue hardshipsSo Barack Obama and Mitt Romney tell you the monsters under your bedarent real That well get those jobs back from scary old ChinaMexico Singapore etcBut guess what Those jobs we lost they arent coming backCompanies generally dont outsource because taxes are too high orbecause they couldnt keep the doors open otherwise They outsourcebecause its cheaper in the long run for business and consumersYou ask well why do they say businesses are going to bring jobsbackI respond because you believe themUniversity of Notre Dame professor Jeffrey Bergstrand even calls itfactory nostalgiaPres Obama changed his rhetoric in the last debate and drew a starkcontrast to the message put out by Gov Romney
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