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Eating disorder is one of the most prevailing diseases in North America more than eight million people in the US are suffering from eating disorder with a number at risk of developing eating disorders Eating disorder is characterized by the persistent pattern of aberrant eating or dieting behaviours These patterns of eating behaviour are associated with significant emotional physical and relational distress It results from a combination of biological psychological and social-cultural factors in particular the social-cultural factor In the western society being fat and thin is not simply a matter of biological trait but of moral characteristics and qualities which has attributed to many powerful meanings Thinness is equated with acceptability success happiness health wealth and being desired Whereas being fat is equated with rejection shame failures in career life and personal relationships Body image and advertising 2000 The western culture delivers the message that Thin is in which seriously lowers an individuals self-esteem and damages hisher body image Family peer group and the media play a huge role in reinforcing and delivering the wrong message that thinness is the most important factor in achieving success and acquiring happiness in ones life For most people the family is the first agent of socialization from which they learn communication skills and normal rules of behavior From the sociological point of view a persons self concept is the result of social interactions with others Thus Family plays a key role in shaping ones body image and providing cues about what the family members should look like The recent researches have indicated that the inappropriate family attitudes toward eating have a huge impact on the body image of its members In most cases the family plays a big role in delivering the wrong message of eating which greatly increases the chances of developing eating disorder in its members At an early age children begin to develop their sense of self as they interpret how their parents
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