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Why did Labour win the 1997 elections We desereve better Thats what everybody was keeping in their minds while making such a tremendous choice Tremendous because new party chosen by them might and will change the whole situation of the country in its policy policy community and society Tremendous because theis party might change the relations the unity the country The country that has one of the biggest roles in this games between the huge nations where the players are not so many The country that is being viewed as the capital of the EU The country that keeps two nations states in a peaceful unity So will the new party be able to control all these features to keep them so that one do net negotiate with another and will these party be able to keep previously done advantaged decisions and changes by another party Conservatives and eliminate disadvantaged ones By seeing and bearing those disadvantages of the Conservatives putting some changes into Labour system and making modernized for the modern society Labour Party went into the 1997 election campaign determined to avoid the fifth consecutive generel election defeat Everything possible was done to preserve the partys lead in the polls and nothing was left to chance Old and unpopular policies had been stripped away in the years since Labours defeat in 1992 The partys ideas and image were revamped to present the voters what deputy leader John Presscot described as traditional vales in the modern setting interview BBC1 On May 1 1997 the figes of voices of party election in Britain have unbelievable changed So so the New Labour Party with Tony Blair leading it has entered parliament with high shares of vote After 18 years the Conservatives leading came to an end Labour The purpose of this new Labour was to give Britain a different political choice the choice between the failed Conservative government and a revitalised Labour
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