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China is one of the hardest markets for western internet companies to enter Not only that the companies need to comply with the governments requirements but also to compete with government-backed rivals that have almost unlimited resources in an uneven competition Facebook Twitter YouTube Google and Yahoo are only a few examples of the western internet companies that were blocked in China either in order to prevent future protests or in order to support the local Chinese internet industry In 2009 Facebook was blocked in China after protestors taking part in the rmqi riots used the social network to organize protests against the Chinese authorities However the fact that Facebook competed with a local Chinese social network named Renren NYSERENN that fully comply with the censorship requirement probably helped the Chinese authorities decision to block the popular social network A similar event happened to many other internet companies For example twitter that competed with the local microblogging network Sina Weibo NASDAQWB was blocked before the 20 years anniversary to Tiananmen Square and was never active in China again Another known example is Google that competed with Chinese internet giant Baidu NASDAQBIDU and was blocked in 2010 after it removed the self-censorship in 2010 following the hacking attack against the companyWith these severe conditions for western internet companies to succeed in China LinkedIn NYSELNKD took a different approach when it entered the country and decided to apply self-censorship that is aligned with the government censor requirements China has a critical role in LinkedIns growth plans The professional network generates most of its revenues in the United States and only 9 is generated in the APAC region which also other Asian countries alongside with China LinkedIn believed that the expansion into China will produce the growth the company was looking for and increase revenues generated in the APAC region to improve the balance between US originated revenues to international originated revenues Facebooks case is similar to LinkedIn
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