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The Effects of the Media on the sport of BasketballA Canadian professor as a means of recreation invented basketball which is now considered a universal sport The introduction of this sport to the rest of the world started in the late nineteenth century as a form of recreation Universities began incorporating this new recreational game into their sporting activities and were considered a male oriented sport Women were not recognized at the time as basketball players even if they had an interest in the sport Throughout the years basketball was transformed from a recreational sport into competitive sport and the players competed for a prize which in its early existence was a trophy or medal The media in all forms such as television radio Internet and newspapers never took an interest in the sport until the end of world war two At the time peoples interest in the sport was growing rapidly mainly because of the transformation of the sport from a recreational sport to a competitive sport Universities and private businessmen who spotted the potential success of the sport invested their capital in building stadiums for athletes of the sport to compete In the early 1950s professional leagues were starting to develop across the United States as more private business men realized profits in relative terms meaning essentially the profits made were considered great in that time period At the time the main form of media in households across the United States was the radio and newspaper few households had televisions and live coverage of games were seen by a few The rules and the format of the game had to be changed to make the game more interesting to fans of the sport and many sports historians contribute basketball transformation over the years to the media involvement Media coverage of sporting events such as basketball grew dramatically as more and more households had both radios and televisions In fact the television a medium
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