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An Australian group called Action Council on Smoking and Health ACSH hasrecently pushed for warnings on cigarette packets to be more graphic Theysuggested graphic photos of diseases organs should cover at least 50 of theoutside label Additional health warnings with information s on how to quit andsmoking risks should also be included inside the cigarette packet Bland andineffective warnings like Smoking is a health hazard and Smoking reduces yourfitness already cover our cigarette packets in hope that they may deter smokersform their addiction This proposal has raised some questions that should becarefully considered Are the current cigarette packet warnings really enoughIf so then why are 4 out of 5 drug associated deaths tobacco related If so thenwhy are 1 out of 5 of our supposedly drug-aware generation of teenagers stillignoring such warnings and continuing to have a puff with their peers Obviouslythe during anti-smoking cigarette packet designs are not conveying their messageeffectively Replacing those uninfluential warnings with hard-hitting graphicphotos will provide a powerful visual gorge to help smokers quit for the betterThe current cautions on cigarette packets have little or no impact on thesmoker Smokers are growing immune to warnings like Smoking Causes heartdisease that was composed in 1994 This outdated campaign is focused onabstract tobacco related risks and illnesses that are interpreted by smokers inways like This wont happen to me or I can worry about it later Meanwhilethe new tactics is concentrated on the perspective of an individual smoker andthe pictures show exactly what is happening to their body each time they smokeThis is related to the peoples own experience and is more likely to appeal andinfluence their behaviour rather than plain facts and figures On averagesmokers handle their packets 20-30 times a day So if graphic pictures oncigarette packets were introduced they would have 20-30 chances to face theharsh reality of what damage they are doing to themselves each time they lightupAs we have all seen on television in the recent graphic-TV-ad
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