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The animated sitcom The Simpsons has captivated American families nationwide of all races ages and ethnicity It is the longest running comedy-animated series that has attracted a huge following within the last seventeen years The audience cant simply get enough of the yellow people in the town of Springfield which strangely represents an exaggerated form of our society The Simpsons has influenced the evolution of animated situational comedy of the 90s allowing shows like Family Guy Futurama King of the Hill Beavis and Butt-Head and South Park to air on television The animated series has crossed lines by parodying while also influencing a wide range of subject matters such as politics entertainment industry advertisements print media and even technological advances in modern media Despite the parodies of these issues the Simpsons have established icon status and developed into a brand name for mass media The Simpsons influence on the media Before The Simpsons premiered on Fox network in the fall of 1989 many sitcoms were rather bland and often suggested that real life families are perfect Matt Groening decided to develop a script that proving this stereotype is mistaken by creating a comedy that contained absurdity sarcasm exaggeration and other comedic techniques The author Brian L Ott of Im Bart Simpson who the hell are you A Study in Postmodern Identity Re Construction verifies this claim by stating The Simpsons has always represented a sort of anti-show spoofing challenging and collapsing the traditional codes structures and formulas of network television 59 The Simpsons satirizes all kinds of aspects of everyday life family television religion and politics achieving the true essence of satire against the typical sitcoms that were on television during that time The principle of The Simpsons is above all to entertain its audience and make an impact in todays media by exposing stereotypes and satirizing aspects of mainstream cultures John Alberti the author of Leaving Springfield states The success of The Simpsons
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